There are very few
publications that cover the tool sector of
language industry. MultiLingual
is clearly the leader in the print sector, but the only other relevant
publication is the Tool Box,
my electronic journal that
specifically geared toward software tools for the translation industry.
this writing, more than 11,000 members of the translation community
directly subscribed to the Tool
Box Journal, and
it also goes out to a variety of newsgroups with several more thousand
readers. This response underscores the growing
acceptance of technology in the translation process. At the same time,
that a great number of people in our industry are looking for advice on
invest in technology that will make their translation more efficient.
And this is good news for tool vendors. The Tool Box Journal provides the best possible exposure to a highly focused user group that is intensely interested in what's happening in the translation tools industry. According to my estimates, 75% of my subscribers are freelancers, while the other 25% are corporate or in-house language professionals.
have structured the pricing of advertisements to
encourage ongoing advertising, the most effective way to advertise:
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